After introducing the two parties, we’ve developed overarching comms messaging and media narrative for UNICEF UK’s first ever video game partnership. In the lead up to the campaign’s launch, we were solely responsible for creating and executing a multi faceted media campaign that resulted in Outright Games’ biggest B2B comms success story in the company’s history.
Swipe Right worked directly with UNICEF and Outright Games to ensure complex messaging was expertly crafted to best suit each media sector and global territory, expanding the roster of media outlets that typically cover Outright Games.
